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CCSS

Update on State Textbook Adoptions

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As key states enter another round of adoptions, much of the market is in flux. The conflict over implementing the Common Core State Standards (CCSS), along with policy changes and the growing interest in digital content and new types of instruction are affecting the decisions that state education departments and schools are making about their…

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The Shifting Textbook Adoption Market

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A recent White House report states that the textbook market is valued at about $7-8 billion, with California, Florida, and Texas being the key adoption states. However, the textbook adoption market is changing. The Old-School Textbook Adoption Buying Pattern In the past, publishers focused most of their textbook development efforts on two states: Texas and…

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To Customize or Not to Customize, That’s the Question

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According to a 2016 White House report, the U.S. spends over $1.3 trillion on education expenditures. And the instructional materials market for K-12, which includes state adoptions, is over $19 billion. In large states, such as Texas, it makes sense to customize a national program. With smaller states, a calculation needs to be made: does…

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