textbook adoption

Posts Tagged ‘textbook adoption’

The Shifting Textbook Adoption Market

A recent White House report states that the textbook market is valued at about $7-8 billion, with California, Florida, and Texas being the key adoption states. However, the textbook adoption market is changing. The Old-School Textbook Adoption Buying Pattern In the past, publishers focused most of their textbook development efforts on two states: Texas and…

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To Customize or Not to Customize, That’s the Question

According to a 2016 White House report, the U.S. spends over $1.3 trillion on education expenditures. And the instructional materials market for K-12, which includes state adoptions, is over $19 billion. In large states, such as Texas, it makes sense to customize a national program. With smaller states, a calculation needs to be made: does…

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The Texas Reading and ELA Adoptions

All eyes are on Texas as it adopts reading programs, first for grades K–8 and then the following year for grades 9–12.  Shifting Markets The textbook adoption market has changed over the last five years. While in past adoptions the major purchase was reading and language arts textbooks, the definition of what is a core…

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